​How I Closed a $1M Annual B2B Contract in Less Than Four Months Using Content
Here is a webinar I did for MarketingProfs in 2022 in which I detail how I brought in a new customer and a $1,000,000 annual contract with content in less than four months after the publication of said content.
​The New York Times - Social Media Success!​
​Here is an article from the New York Times about my work in B2B social media at Expert Laser Services where I worked as the Social Media Marketing Manager and Managed Print Services Consultant.
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Recycler Magazine Reports On My Book
​​Recycler Magazine covers the release of my book "Music, Mischief And Marketing: A Guerrilla's Guide For The Creative Protagonist".​
Books
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Mark Schaefer Hails My Work As "Genius"
​​{GROW}Blog Author Mark Schaefer talks about my infamous "Destroy Your Printer Contest" and suggests that it may be one of the first true examples of a B2B social media success story.​ Mark has also featured the contest as a case study in his book "Return On Influence".
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DYPC Featured in "No Bullshit Social Media"
​​Authors Jason Falls and Erik Deckers feature my "Destroy Your Printer Contest" series as a case study in social media success in their book "No Bullshit Social Media".​
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DYPC Featured in "Visual Marketing" Book
​​Authors Anita Campbell and David Langton feature my "Destroy Your Printer Contest" series as a case study in visual marketing success in their book "Visual Marketing".​